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Free delivery across Ireland on all orders over €50.00

Gifts, Toys & Gadgets For All Ages

About Us

About Us – It’s Magic

Welcome to It’s Magic, your premier destination for enchanting gifts, captivating toys, and innovative gadgets for all ages. With a blend of whimsy and wonder, we bring the magic to life, both online and in our physical store nestled in the vibrant Eyre Square Shopping Centre.

Our Story

For over three decades, It’s Magic has been weaving threads of enchantment into the fabric of everyday life. As a family-owned and operated business, we take pride in our legacy of spreading joy and wonder to generations of customers.

Our Mission

Our mission is to ignite imagination, spark curiosity, and spread smiles with our eclectic range of products. From classic favourites to cutting-edge innovations, we strive to offer something for everyone, catering to diverse interests and ages.

Make It’s Magic your one stop shop for gifts and presents for any age, whether it’s a brilliant Father’s Day Gift, perfect presents for the kids birthdays or something special at Christmas. 

What We Offer

Explore our enchanting array of offerings, including:


    • Magical Gifts: Delight your loved ones with gifts that inspire awe and wonder. Whether it’s a Magic 8 Ball or a mesmerizing magic set, we have the perfect present for every occasion.

    • Captivating Toys: Embark on a journey of endless fun and adventure with our handpicked selection of toys. From timeless classics to modern marvels, our toys promise hours of entertainment for children and adults alike.

    • Innovative Gadgets: Discover the latest in technological wizardry with our range of gadgets and gizmos. From camera drones to novelty gifts, our collection is sure to impress every tech enthusiast.

    • Juggling and Beyond: Unleash your inner performer with our juggling sets and circus-inspired accessories. Whether you’re a seasoned juggler or a novice performer, we have everything you need to master the art of juggling.

    • Cheers to Fun: Elevate your gatherings with our selection of drinking games and party essentials. From classic drinking games to unique drinking accessories, we have everything you need to liven up any social occasion.

    • Illuminate Your Space: Set the mood and create ambiance with our range of lighting solutions. From funky lava lamps to incredible plasma balls, we offer a dazzling array of options to brighten up any space.

    • Seek Answers: Tap into the wisdom of the mystical realm with our Magic Mystery 8 Ball. Whether you’re seeking guidance or simply indulging in a bit of fun, the Magic 8 Ball is always ready with an enigmatic answer.

Visit Us

Experience the magic first hand at our store located in the heart of Eyre Square Shopping Centre. Our friendly staff are always on hand to assist you in finding the perfect gift or gadget to suit your needs.

Join the Magic

Join our community of magic enthusiasts and stay updated on the latest products, promotions, and events. Follow us on social media and subscribe to our newsletter for exclusive offers and insider updates.

At It’s Magic, the possibilities are endless, and the magic is just a click or visit away. Thank you for choosing us as your destination for enchantment and excitement. Let’s make every moment magical together!

Free delivery across Ireland

On all orders over €50

Easy 30 days returns

30 days money back guarantee

International Warranty

Offered in the country of usage

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